If you only want the raisins, why should you have to take all the rest? Be picky when choosing your partner – we sure are.

Knowing as much as possible about local markets is decisive in the success of an international media campaign. Simply having a media agency in as many countries as possible will not do the trick. Only one thing can guarantee that your communication will be a success across a wide variety of countries: the expertise of local partners.

 

Mediaplus cooperates with the most prominent independent agencies throughout the world. We pursue the following approach with “Columbus Media International”: flexwork instead of network. Every partner agency is owner-managed, independent, innovation-oriented and the number 1 or 2 in its country. All Columbus agencies are on exactly the same wavelength. In the country where you are based, your local partner becomes the lead agency, taking over the coordination of the international cooperation.

 

How do you benefit from Columbus? You only pay for the services of the local agency you’re using – not for the complete network of an international network agency.